3 min read
Why AI-Powered Messaging Workflows Fail: It’s Not the AI
Most messaging stacks aren't ready for AI workflows, and the gap isn't where most teams are looking.
August 7, 2026
3 min read
What World Cup 2026 Taught Us About Omnichannel Engagement Strategy
Spain lifted the World Cup trophy this week, but if you run marketing, engagement, or customer communications for a brand, the real story of the tournament was never the final score.
August 7, 2026
2 min read
Why Omnichannel Messaging Is Still Hard to Execute in Ecommerce
Ecommerce teams know how to send messages. Order confirmations go out instantly. Shipping alerts fire on time. OTPs work.
July 8, 2026
2 min read
MMDSmart and Comm100: SMS Inside Your Support Desk
Support teams running high-volume operations know the friction well. A customer opens a chat, then sends a text, then calls.
June 24, 2026
2 min read
Why MMDSmart’s Growth Mirrors the Rise of AI-powered Business Messaging
98% of enterprise leaders plan to expand their communication channels over the next 12 months, and 62% will increase their messaging investment over the same period.
May 28, 2026
3 min read
Is RCS About to Miss Its Free Kick?
In soccer, a free kick is one of the rarest gifts in the game. The ball is perfectly placed, the defense is set, and the player has a clear shot. What happens next often defines the match.
May 20, 2026
3 min read
Why Financial Services Companies Can’t Unlock Growth Messaging
Financial services messaging is mature for transactions and broken for growth. New survey data reveals why 93% of fintechs, lenders, and payment providers are stuck and what the ones moving fastest are doing differently.
May 12, 2026
5 min read
When Is WhatsApp Marketing Most Powerful? 7 Tips for Success
WhatsApp marketing uses the WhatsApp Business Platform to send personalized, opted-in messages, promotions, and updates directly to customers, boasting up to 98% open rates.
April 1, 2026
