Being There (on Mobile) for Your Customers

We talked to Ira Cohen, VP, Business Development and Marketing of MMDSmart, the smart messaging pioneers and here is what he said about it. First of all, how are you and your family doing in these COVID-19 times? Ira Cohen:…

MEF Programme participants update RCS Business Messaging guidelines

Much progress has been made in RCS over the last 12 months: more launches, joint ventures in USA and Japan, Google Guest rollout, and many innovative campaigns. However, RCS business messaging still needs more work to be done on industry…

MEF launches its Trust in Enterprise Messaging service

As part of MEF’s Future of Messaging Programme, we’re delighted to announce the roll out of Trust in Enterprise Messaging (TEM). The service is backed by an industry Code of Conduct for A2P (Applications to Person) SMS which was developed by the…

Case Study: Optimizing message routing and fine tuning the OTP tracking process.

Smart Messaging Use Cases Our innovative Smart Messaging platform delivers results! Receive better conversions and sales using Smart Messaging A2P (application-to-person) SMS. Here are examples of how MMDSmart team increased delivery rates and improved engagement with customers. Use Case #1…
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