In the fast-paced world of business, organic growth is often seen as a sign of success. At MMDSmart, we’ve experienced rapid expansion that has been both exciting and challenging. As our company has grown, we’ve learned that maintaining a healthy and thriving company culture is paramount. Throughout our journey of fast growth, we have faced a number of challenges, and drew on our culture of innovation to come up with solutions. As a result, we’ve found a way to preserve and enhance our company culture.

Embracing Transformation

The growth of MMDSmart has been nothing short of remarkable. In just a short period, we witnessed our team expand significantly. In 2020 we had 115 employees. Three years later, we’ve almost doubled to a dynamic team of 249 individuals and still growing. With this tremendous growth came a host of opportunities and challenges.

Challenges Along the Way

Resistance to Change

Fast growth can be met with resistance from employees accustomed to a smaller, more familiar environment. 

Transformation of Communication Politics

As our team grew, we realized the need for a more structured and efficient communication system.


Our growing team became increasingly diverse, which required us to embrace and celebrate differences.

Alignment of Company Values

Ensuring that our core values remained at the heart of everything we do became more complex as we expanded.

Interactions and Stress Management

Fast growth can lead to increased stress and changes in team dynamics, which needed to be addressed.

How We Overcame the Challenges

Our journey was filled with obstacles, but our commitment to nurturing our company culture remained unwavering. We tackled the challenges head-on with a multifaceted approach:

HR Support

We expanded our Human Resources team to provide additional support and resources to our growing staff. This helped us address individual concerns and facilitate a smooth transition for everyone.


We encouraged our team to embrace change and adapt to new structures and processes. This includes training programs and workshops to equip employees with the skills they need for their evolving roles.

Values Alignment

We revisited our core values, ensuring that they were inclusive, relatable, and clearly understood by every member of our team. This alignment brought us closer together and provided a common purpose.

Communication Enhancement

We implemented advanced communication tools and strategies to enhance transparency and accessibility, ensuring that every team member felt heard and informed.

Stress Management

Acknowledging the impact of fast growth on stress levels, we introduced well-being programs, including yoga sessions, mindfulness workshops, and flexible work options, to support our employees’ mental and emotional well-being.

Building a Strong Culture

Over the last three years, our commitment to our core values has never wavered. We believe in a culture that celebrates trust, fairness, well-being, innovation, and listening. These principles have guided our actions and decisions, ensuring that our culture remains strong, even as we welcome more people into our trusted circle.

At MMDSmart, we’ve come to understand that fast growth, though challenging, can also be a catalyst for positive transformation. By fostering a culture of inclusion, support, and constant innovation, we are prepared to embrace the future with open arms. Our story is a testament to the power of company culture in times of growth, and we are excited to continue this journey with our amazing team.

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