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MMD Smart opens Software Development Office in Russia to Support Growth in Business From its Smart Messaging Platform

MMDSmart, a leading global supplier of innovative communications products, is widening its product offering with new value added services targeted for the rapidly increasing market for A2P (Application to Person) Messaging. To support and further develop the tools needed for this market, it announced today the hiring of a team of experienced developers who will function out of its new development office in Nizhny Novgorod, Russia. Click Here to read the full press release.)

MMDSmart Launches Over-The-Top Solution for Painless, "Almost- Free" International Calls at ITW 2016. Our new "Connect.Us" product enables MVNOs and calling card companies to offer competitive calling plans to travelers with Android or iOS smartphones. Click Here to read the full press release. (hot link to MMDSmart Launches Over-The-Top Solution for Painless,"Almost- Free" International Calls)

MMDSmart, the smart messaging pioneer, and a leading global supplier of innovative communications products, including VoIP and online fax solutions, is targeting the APAC market for its innovative smart messaging platform and A2P (Application to Person) Messaging solution. It announced today the opening of its new regional office in Hong Kong and named Mr. Edward Poon, to manage its growing APAC business.
Enterprise or A2P messaging continues to grow as the most effective way for businesses to engage with consumers. It’s also the most trusted form of communication with 35 per cent of consumers identifying it as their preference when it comes to trusting the sender. Developed by MEF’s Future of Messaging Programme, the Enterprise Messaging Guide lifts the lid on the complexities of the market, providing the tools and know-how to help companies procure messaging from legitimate players and avoid fraudulent activity that risks eroding customer confidence or impacting service quality. The guide walks enterprises through the different parties they will encounter within the messaging ecosystem and demystifies and defines common industry language. Its aim is to aid in the continued delivery of legal, safe, quality and reliable mobile messaging solutions and ensure the ongoing trust of all those who buy, sell and receive mobile messages while supporting the continued and sustained growth of sector. Download the Guide below
MMD Smart's open for business at #ITW2017. Come visit us at the MMD Smart meeting room on the East Tower, Gold Level, or our booth on the Purple Level — at Hyatt Regency Chicago.
Blog
Anatomy of an A2P Message
June 10, 2017
For marketing purposes, A2P can send a text to a list of mobile phones in your database. Just like that, you’ve sent a coupon for tonight's pizza and calzone special to fill the seats of your restaurant. Or let people know in your neighborhood that there's a special on oil changes at their local auto repair shop. A developer can embed A2P messaging into an application, for example to send reminders 30 minutes before any appointment from a scheduling app. Likewise a text message can be to a customer from a call center to notify them that someone is trying to reach them. This is the personal note, the familiar SMS in a new paradigm. Now the SMS is a marketing coupon, a reminder or notification from a bank. The text message is integral in today’s mass communications network. A2P broadens its scope, and with a 95% open rate, has proven to be one of the most effective means for enterprises to communicate with their customers.
How SMS fits into the modern telecom picture
June 1, 2017
The short message service or SMS, it’s small, it's powerful. Telephone conversations, SMS and internet connections get carried by a huge network. Could be a phone line, a wireless station or a fiber optic cable that connects you. These systems operate on the most microscopic level. This digital reality may or may not interest you. Yet, we can all agree that the quality of service and dependability of the network is what really matters. You read a text message in 5 seconds. This tiny bit of love and business hums to the tune of 23 billion messages a day. Actually, texting is the most common cell phone activity. No wonder 98% of text messages get opened, because a short message is the sweetest. No one can resist that little bubble over the SMS icon.
Businesses use A2P messaging communications
April 24, 2016
Businesses use A2P messaging communications to efficiently communicate with their customers around the globe, increase engagement with their partners and customers, and improve their business results. Short text messages have become the most widely used mobile app with uses including transactional, verification/ authentication, and promotional messaging. With 98% of all text messages read as opposed to only 22% of emails, this is an incredibly efficient way for enterprises to connect with their customers. Organizations of all sizes need a reliable, simple and measurable way of sending these messages. By using our proprietary best of breed routing solution and our own direct-to-carrier network we can direct your SMS traffic via the fastest and most secure route, avoid multiple hops for better security, and lower latency. Organizations of all sizes need a reliable, simple and measurable way of sending these messages. By using our proprietary best of breed routing solution and our own direct-to-carrier network we can direct your SMS traffic via the fastest and most secure route, avoid multiple hops for better security, and lower latency.